Welcome to Sunrise Distribution
Importing trusted FMCG brands from the USA, UK, Germany, and the GCC — and distributing them across the Kingdom of Saudi Arabia.
Send EnquiryBringing international FMCG brands to Saudi shelves
Sunrise Distribution is an FMCG importer and distributor bringing trusted international brands to consumers across the Kingdom of Saudi Arabia. We source directly from the USA, the UK, Germany, and GCC countries, and from our Riyadh headquarters we operate nationwide with reliable coverage from Jeddah to Dammam.
From food and beverages to personal care and household essentials, we have built a reputation for dependable service and deep market knowledge — along with strong working relationships with the Kingdom's leading retailers and e-commerce platforms. When international brands want their products on Saudi shelves, we make it happen.
Get In TouchWholesale supply, built for retailers
From single-store operations to national chains, we supply imported food, beverage, personal care, and household brands at competitive wholesale pricing — with the stock depth and delivery reliability your business depends on.
- 100% genuine products sourced from authorised channels in the USA, UK, Germany, and the GCC
- SFDA-compliant imports with long remaining shelf life on every shipment
- Fast, dependable delivery across all major KSA cities
- Flexible order volumes and dedicated account support
Become a partner
Tell us about your business and our wholesale team will get back to you within one working day.
Request Wholesale PricingA growing portfolio of international brands
We import and represent trusted FMCG names from the USA, the UK, Germany, and the GCC — across six core categories.
Food & Beverages
Pantry staples, beverages, and gourmet lines from our four sourcing regions.
Snacks & Confectionery
Chocolate, biscuits, chips, and sweets with fast, reliable sell-through.
Personal Care
Hair, skin, and oral care ranges shoppers already know and trust.
Household Care
Cleaning, laundry, and home essentials for every aisle.
Baby Care
Gentle, certified products parents ask for by name.
Health & Wellness
Vitamins, supplements, and better-for-you ranges on the rise in the GCC.
What we stand for
Three principles guide every order we fulfil and every partnership we build.
Integrity
We are honest, straightforward, and approachable. What we promise is what we deliver — no surprises, no fine print.
Excellence
We hold ourselves to the highest quality standards in the products we carry and the service we provide.
Teamwork
Trusting, long-term relationships — with our partners and within our team — are the foundation of everything we achieve.
Trusted by leading retailers
We work hard to give our retail partners the best possible service, and we're committed to relationships that grow both businesses.
Why wait?
If you'd like to learn more about the range of products and brands we offer, our team is one message away.
Get In TouchWhat our partners say
Get to know what our customers have to say about working with us.
Working with Sunrise has been smooth from day one. Orders arrive on time, communication is clear, and the team genuinely cares about our success.
More than a supplier — a real partner. Their market knowledge has helped us pick the right products for our stores again and again.
Professional, responsive, and dependable. Sunrise Distribution represents strong brands and backs them with even stronger service.
Send us an enquiry
Tell us what you're looking for and we'll get back to you shortly.
Head Office
King Fahd Road, Al Olaya District,
Riyadh 12211, Saudi Arabia